Sourcing Scottish Interiors was something that I struggled with when looking to decorate our Edinburgh flat, and probably paid a large influence to the development of my interiors label Mairi Helena.
Where do you go to look for Scottish brands offering luxury interiors? Do you look online? Trail the web? Have a ‘go-to’ independent store? Secret haunts? Word of mouth?
We moved into our first home just over a year ago and immediately it opened me up to the wonderful world of interiors. Suddenly I had a blank canvas from which to decorate. Walls cried out for statement wallpaper, many a feature light was swooned over and quirky furniture ideas were soon conjured into a dream room plan.
And after a flurry of decor thoughts and multiple mood boards ideas later, there was a definite slowing of pace when it came to trying to trying to find the interior accessories in mind.
I was prowling the internet looking for somewhere to go online to immediately find a wider source of unique Scottish interiors to decorate the home. Art work, rugs, fabrics, textiles, retail outlets for example.
And it’s not that independent Scottish retailer’s and makers offering boutique interiors don’t exist. Quite the opposite in fact. There’s a vibrant interiors scene in Scotland but sometimes limited opportunity to meet face to face and make connections, with a lot of design networking, brand/publisher events being London based.
Using Instagram for Sourcing Scottish Interiors
It was as a result of a recent conversation with the fabulous Fiona Cameron from Around The Houses, a fellow Edinburgh based interiors blogger, that an idea to start an Instagram hashtag to help build a community representing luxury Scottish Interiors arose.
Instagram is a huge ‘go-to’ for gathering interior inspiration. And a search tool made easy thanks to hashtags galore.
Interior fanatics who connect on Instagram often go on to forge real life friendships, meeting to chat, shop or get creative together. But it’s not always obvious where instagrammers are based.
Photography Credit: Beautiful Art Work from SooUK Design Store
“We have developed a hashtag to help pull together the Scottish interiors community”
Fiona and I feel passionately about supporting Scottish interiors talent, whether emerging or established,and would like to introduce the tag #designupscotland to raise awareness of the best of Scottish interiors among our readers and followers.
Together we can build a tag that unites the vibrant, dynamic interiors community in Scotland and showcases the best of the Scottish interiors scene.
If you’re a designer, retailer, publisher, influencer or interiors addict living or working in Scotland, and your work or interests represent fresh, expressive, contemporary Scottish interiors, tag your interiors posts #designupscotland.
We want to create an easy way of searching brands, retailers, interior stylists, interior bloggers, makers, designers within the country who all either create, write or produce Scottish interiors.
We would like this tag to act as a directory of Scottish interiors brand, but also create opportunities for making real life connections and collaborations to help the community thrive.
Photography Credit: Art work from the fabulous online platform Curious Egg
If you’re a Scottish interiors brand and are interested in your brand or designs being featured on our IG accounts or our websites, we’d love to hear from you. Tell us your story. How does your connection with Scotland influence your work? Do get in touch!